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1 direct-mail company
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2 direct
direct [dɪˈrekt]1. adjective• "keep out of direct sunlight" « ne pas exposer à la lumière du soleil »a. ( = give directions to) to direct sb to sth indiquer le chemin de qch à qn• can you direct me to the town hall? pourriez-vous m'indiquer le chemin de la mairie ?b. [+ remark, question, letter] adresser ; [+ threat] proférer (at contre ) ; [+ efforts] orienter ; [+ torch] diriger• the violence was directed against the police les actes de violence étaient dirigés contre la police• a policy directed towards improving public transport une politique ayant pour but d'améliorer les transports publicsc. ( = manage) [+ work, business, actors] diriger ; [+ movements] guider ; [+ play] mettre en scène ; [+ film, programme] réaliser• "to be taken as directed" « respecter les doses prescrites »• "to be taken as directed by your doctor" « se conformer à la prescription du médecin »3. adverb[go, write] directement4. compounds* * *[daɪ'rekt, dɪ-] 1.1) ( without intermediary) directin direct contact with — ( touching) en contact direct avec; ( communicating) directement en contact avec
2) ( without detour) direct3) ( clear) [cause, influence, reference, threat] direct; [contrast, evidence] flagrant4) ( straightforward) [answer, method] direct; [person] franc/franche2.1) ( without intermediary) directement2) ( without detour) directement ( from de)3.transitive verb1) (address, aim) adresser [appeal, criticism] (at à; against contre); cibler [campaign] (at sur); orienter [effort, resource] (to, towards vers)2) ( control) diriger [company, project]; régler [traffic]3) diriger [attack, light, car] (at vers); pointer [gun] (at sur)4) Cinema, Radio, Television réaliser; Theatre mettre [quelque chose] en scène [play]; diriger [actor, opera]5) ( instruct)to direct somebody to do — gen ordonner à quelqu'un de faire
‘to be taken as directed’ — ‘à consommer selon la prescription médicale’
6) ( show route)4.intransitive verb Cinema, Radio, Television faire de la réalisation; Theatre faire de la mise en scène -
3 direct
direct action action f directe;COMPUTING direct addressing adressage m direct;direct advertising publicité f directe;direct banking banque f à distance;direct competition concurrence f directe;direct costs charges f pl directes, frais m pl directs;direct cost accounting (méthode f de) comptabilité f des coûts variables;direct costing méthode des coûts variables ou proportionnels;∎ to pay by direct debit payer par prélèvement automatique;∎ to pay by direct deposit payer par prélèvement automatique;TELECOMMUNICATIONS direct dialling automatique m;direct expenses coûts m pl directs;direct fixed costs charges fixes directes, frais fixes directs;direct flight vol m direct;direct investment investissement m direct;direct labour main-d'œuvre f directe;direct labour cost prix m de la main-d'œuvre directe;direct letter of credit lettre f de crédit directe;TELECOMMUNICATIONS direct line ligne f directe;MARKETING direct mail publipostage m;MARKETING direct mail advertising publicité directe ou par publipostage;MARKETING direct mail campaign campagne f de publicité directe;direct marketing marketing m direct;direct marketing agency agence f de marketing direct;direct product profitability rentabilité f directe du produit;direct purchase achat m direct;direct purchasing achat direct;direct response advertising publicité à réponse directe;direct sale vente f directe;direct selling vente directe;FINANCE direct tax impôt m direct;FINANCE direct taxation contributions f pl directes(company, work) diriger;∎ to direct sb to do sth ordonner à qn de faire qch -
4 mail-order firm
торг. торгово-посылочная фирма, предприятие [фирма\] почтово-посылочной торговли [посылочной торговли, посылторга\] (фирма, принимающая заказы дистанционно и поставляющая заказанные товары по почте)Syn:See:* * * -
5 mail order company
компания, торгующая по каталогамТорговая фирма, продающая потребительские товары в розницу по каталогу или с помощью рекламы в периодических изданиях, по радио и ТВ. Первые такие компании появились в США в конце XIX в. Они смогли быстро организовать торговлю в удаленных районах. Первые каталоги [mail order catalog] были специализированными и небольшими по объему. Затем, после создания крупных фирм "Монтгомери Уорд" [ Montgomery Ward] (1872) и "Сирс, Робак энд Ко." [ Sears, Roebuck and Co.] (1886), ассортимент предлагаемых товаров значительно расширился. Новые изменения принес т.н. прямой маркетинг [ direct marketing]. Торговля по каталогам, пережившая период расцвета в 1980-е гг., столкнулась с трудностями и сокращением объема в 90-х.тж mail order houseEnglish-Russian dictionary of regional studies > mail order company
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6 tvrtka s izravnom (elektroničkom) poštom
Hrvatski-Engleski rječnik > tvrtka s izravnom (elektroničkom) poštom
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7 correo
adj.post (British), mail (United States).a vuelta de correo by return (of post)correo aéreo airmailcorreo basura (computing) junk mail, spamcorreo caracol snail mailcorreo comercial direct mailcorreo electrónico e-mail, electronic mail (sistema)enviar un correo (electrónico) a alguien to e-mail somebody, to send somebody an e-mailcorreo urgente (similar)special deliverycorreo de voz voice mailm.1 mail, letters, correspondence, post.2 messenger, courier, dispatch-rider, mail carrier.3 mail service, postal system.4 accomplice, accessory.pres.indicat.1st person singular (yo) present indicative of spanish verb: correar.* * *1 (servicio, correspondencia) post, US mail2 (persona) courier3 MILITAR dispatch rider\echar al correo to post, US mailpor correo by post, US by mailapartado de correos (post office) boxcorreo aéreo airmailcorreo certificado registered post, US registered mailcorreo electrónico electronic mail, e-mailcorreo urgente special delivery* * *noun m.mail, post* * *SM1) (=correspondencia) post, mail¿ha llegado el correo? — has the post o mail come?
2) (=servicio) post, mailechar algo al correo, poner algo en el correo — to post sth, mail sth ( esp EEUU)
por correo — by post, through the post
correo basura — [por carta] junk mail; [por Internet] spam, junk email
correo electrónico — email, electronic mail
3) (=oficina)4)el correo — (Ferro) the mail train, the slow train
5) (=mensajero) courier; (Mil) dispatch ridercorreo de gabinete — Queen's Messenger, diplomatic courier (EEUU)
* * *1)a) mail, post (BrE)envíamelo por correo — mail (AmE) o (BrE) post it to me
echar una carta al correo — to mail (AmE) o (BrE) post a letter
b) ( tren) mail train; ( autobús) postbus ( bus which also transports mail); ( barco) mail boat2) ( oficina) tbCorreos — (Esp) post office
voy al correo or (Esp) a Correos — I'm going to the post office
3) ( persona)a) ( mensajero) messengerb) ( de drogas) courier•• Cultural note:The name of Spain's state-run post office. Stamps can be bought in estancos, although certified or express mail must be sent from a post office ( estafeta or oficina de correos). Postboxes in Spain are silver with red and yellow hoops. There are also red boxes for urgent mail. In Latin America correo, in the singular, means both a post office and the mail system* * *= post, the, mail.Ex. The vast majority of bibliographic records are still transferred by sending reels of tape through the post.Ex. As a communications device, Internet allows you to reach your fellow librarians with messages and documents independent of the constraints of mail, telegraph, or fax.----* apartado de correos = P.O. Box, post office box.* bombardeo del correo electrónico = mail bombing.* buzón de correos = mailbox.* cancelador de correo publicitario no solicitado = cancelbot.* capaz de usar el correo electrónico = e-mail literate.* catálogo comercial de compra por correo = mail order catalogue.* clasificación del correo = mail sorting.* compañía de correos, teléfonos y telecomunicaciones = PTT (Posts, Telephones and Telecommunications).* compra por correo = mail-order.* con conocimientos sobre el correo electrónico = e-mail literate.* correo aéreo = airmail [air mail].* correo basura = junk mail, spam, junk e-mail.* correo certificado = registered mail.* correo con dirección errónea = misdirected mail.* correo de primera clase = first class post.* correo-e = e-mail (electronic mail).* correo electrónico = e-mail (electronic mail).* correo electrónico en masa = bulk e-mails.* correo exprés = express mail.* correo por vía terrestre = surface mail.* correo postal = postal mail.* correo publicitario no solicitado = junk mail, spam.* correo tortuga = snail mail.* cuenta de correo electrónico = email account.* cuestionario por correo = postal questionnaire.* dirección de correo = mailing address.* dirección de correo electrónico = email address.* empleado de correos = post office clerk.* empresa dedicada a la venta por correo = mail order company.* encargado del correo = mail clerk.* encuesta por correo = mail survey.* enviar por correo = mail, send through + the mail, post.* enviar por correo aéreo = air-mail.* enviar por correo electrónico = e-mail [email].* enviar un correo electrónico = e-mail [email].* enviar un mensaje a una lista de correo = post + a message.* envío de correo electrónico en masa = bulk e-mailing.* envío de correo publicitario no solicitado = spamming.* envío de correos electrónicos = e-mailing.* envío directo por correo = direct mail.* familiarizado con el correo electrónico = e-mail literate.* firma de correo electrónico = e-mail signature.* inundación del correo electrónico = mail bombing.* jefa de oficina de correos = postmistress.* jefe de oficina de correos = postmaster.* lista de correo = mailing list, listserv(er) [list-serv(er)], distribution list, e-mail list, electronic distribution list.* lista de correo electrónico = electronic mailing list.* lista de correo moderada = moderated mailing list, moderated listserv.* mandar por correo electrónico = e-mail [email].* mandar un correo electrónico = e-mail [email].* marcador de correo publicitario no solicitado = spambot.* oficina de correos = post office.* pirata del correo publicitario no solicitado = spammer.* por correo = by post, mailed.* programa de correo electrónico = electronic mail system.* sala del correo = mail room.* saqueador de correo = mail bomber.* sello de correos = postage stamp.* servicio de correo = mail service.* servicio de correo electrónico = electronic mail service.* servicio de correos = postal service.* servicio de novedades a través del correo electrónico = e-mail alert.* servicio de referencia por correo electrónico = electronic mail reference service.* tasa de correos = postage rate.* voto por correo = postal ballot.* * *1)a) mail, post (BrE)envíamelo por correo — mail (AmE) o (BrE) post it to me
echar una carta al correo — to mail (AmE) o (BrE) post a letter
b) ( tren) mail train; ( autobús) postbus ( bus which also transports mail); ( barco) mail boat2) ( oficina) tbCorreos — (Esp) post office
voy al correo or (Esp) a Correos — I'm going to the post office
3) ( persona)a) ( mensajero) messengerb) ( de drogas) courier•• Cultural note:The name of Spain's state-run post office. Stamps can be bought in estancos, although certified or express mail must be sent from a post office ( estafeta or oficina de correos). Postboxes in Spain are silver with red and yellow hoops. There are also red boxes for urgent mail. In Latin America correo, in the singular, means both a post office and the mail system* * *= post, the, mail.Ex: The vast majority of bibliographic records are still transferred by sending reels of tape through the post.
Ex: As a communications device, Internet allows you to reach your fellow librarians with messages and documents independent of the constraints of mail, telegraph, or fax.* apartado de correos = P.O. Box, post office box.* bombardeo del correo electrónico = mail bombing.* buzón de correos = mailbox.* cancelador de correo publicitario no solicitado = cancelbot.* capaz de usar el correo electrónico = e-mail literate.* catálogo comercial de compra por correo = mail order catalogue.* clasificación del correo = mail sorting.* compañía de correos, teléfonos y telecomunicaciones = PTT (Posts, Telephones and Telecommunications).* compra por correo = mail-order.* con conocimientos sobre el correo electrónico = e-mail literate.* correo aéreo = airmail [air mail].* correo basura = junk mail, spam, junk e-mail.* correo certificado = registered mail.* correo con dirección errónea = misdirected mail.* correo de primera clase = first class post.* correo-e = e-mail (electronic mail).* correo electrónico = e-mail (electronic mail).* correo electrónico en masa = bulk e-mails.* correo exprés = express mail.* correo por vía terrestre = surface mail.* correo postal = postal mail.* correo publicitario no solicitado = junk mail, spam.* correo tortuga = snail mail.* cuenta de correo electrónico = email account.* cuestionario por correo = postal questionnaire.* dirección de correo = mailing address.* dirección de correo electrónico = email address.* empleado de correos = post office clerk.* empresa dedicada a la venta por correo = mail order company.* encargado del correo = mail clerk.* encuesta por correo = mail survey.* enviar por correo = mail, send through + the mail, post.* enviar por correo aéreo = air-mail.* enviar por correo electrónico = e-mail [email].* enviar un correo electrónico = e-mail [email].* enviar un mensaje a una lista de correo = post + a message.* envío de correo electrónico en masa = bulk e-mailing.* envío de correo publicitario no solicitado = spamming.* envío de correos electrónicos = e-mailing.* envío directo por correo = direct mail.* familiarizado con el correo electrónico = e-mail literate.* firma de correo electrónico = e-mail signature.* inundación del correo electrónico = mail bombing.* jefa de oficina de correos = postmistress.* jefe de oficina de correos = postmaster.* lista de correo = mailing list, listserv(er) [list-serv(er)], distribution list, e-mail list, electronic distribution list.* lista de correo electrónico = electronic mailing list.* lista de correo moderada = moderated mailing list, moderated listserv.* mandar por correo electrónico = e-mail [email].* mandar un correo electrónico = e-mail [email].* marcador de correo publicitario no solicitado = spambot.* oficina de correos = post office.* pirata del correo publicitario no solicitado = spammer.* por correo = by post, mailed.* programa de correo electrónico = electronic mail system.* sala del correo = mail room.* saqueador de correo = mail bomber.* sello de correos = postage stamp.* servicio de correo = mail service.* servicio de correo electrónico = electronic mail service.* servicio de correos = postal service.* servicio de novedades a través del correo electrónico = e-mail alert.* servicio de referencia por correo electrónico = electronic mail reference service.* tasa de correos = postage rate.* voto por correo = postal ballot.* * *Aa vuelta de correo by return of postservicio/huelga de correos postal service/strikeCompuestos:air mailjunk e-mail, spam ( colloq)registered mail o ( BrE) postvoice mailmándamelo por correo electrónico e-mail it to mehe recibido muchos correos electrónicos I've received many e-mails(Col, Ur) correo certificadospecial deliveryB (oficina) tbvoy al correoor ( Esp) a Correos I'm going to the post office1 (mensajero) messenger2 (de drogas) courier* * *
correo sustantivo masculino
◊ envíamelo por correo mail (AmE) o (BrE) post it to me;
echar una carta al correo to mail (AmE) o (BrE) post a letter;
correo aéreo air mail;
correo certificado o (Col, Ur) recomendado registered mail;
correo electrónico e-mail, electronic mail;
correo urgente special delivery;
de correos ‹servicio/huelga› postal ( before n)
◊ Ccorreos (Esp) post office
correo
I sustantivo masculino post, US mail
echar al correo, to post
por correo, by post
correo aéreo, airmail
correo certificado, registered post
Inform correo electrónico, e-mail
(tren) correo, mail train
II correos (no lleva artículo en ningún caso) (edificio) post office sing
(servicio) The Post Office
' correo' also found in these entries:
Spanish:
certificada
- certificado
- despachar
- mandar
- olvidarse
- repartir
- reparto
- urgente
- vagón
- vía
- votar
- vuelta
- carta
- casilla
- correspondencia
- expreso
- gasto
- giro
- ordinario
- recogida
- tren
- venta
- voto
English:
airmail
- direct-mail advertising
- e-mail
- email
- forget
- forward
- letter box
- mail
- mail order
- mailtrain
- pony express
- post
- postage stamp
- recorded
- registered post
- remind
- return
- second-class
- send away for
- send off for
- air
- box
- class
- courier
- electronic
- E-mail
- junk
- special
- voice
* * *♦ adjtren correo mail train♦ nm1. [sistema, cartas] Br post, US mail;correo aéreo airmail; Informát correo basura [método] junk mail, spam;correo comercial direct mail;Informát correo electrónico [sistema, mensaje] e-mail;enviar un correo (electrónico) a alguien to e-mail sb, to send sb an e-mail;correo postal ordinary mail;Am correo recomendado registered Br post o US mail;correo urgente special delivery;Informát correo de voz voice mail; Informát correo en la web webmail2. [persona] messenger;actuar como correo para alguien to act as a messenger for sb;los correos de la droga drug couriers3. Am [organismo] the Post Office;tengo que ir al correo I have to go to the post office* * *m1 mail, Br tbpost;por correo by mail;separado under separate cover;echar al correo mail, Br tb post2:correos pl post office sg* * *correo nm1) : mailcorreo aéreo: airmail2) : post office* * *correo n1. (en general) post¿has recogido el correo? have you collected the post?2. (tren) mail traincorreo electrónico electronic mail / e mail -
8 advertising
сущ.1) рекл. реклама (совокупность каких-л. рекламных объявлений; обычно употребляется с указанием места, где размещается данная реклама)Over 60 percent of alcohol advertising [on television\] is shown during sports programming
Asian governments have attempted to limit excessive consumptions by instituting strict control over the content and amount of advertising in the media.
Advertising [on buses\] is one of the important advertising means to which companies and establishments attach great importance because this type of advertisement is a mobile one seen by all.
two-thirds of the food and drink advertising for children under 12 — две трети всей рекламы продуктов питания для детей младше 12-ти лет
Last month, 10 companies that produce almost two-thirds of the food and drink advertising [for children\] under 12 agreed to start cutting back on advertising junk foods.
No person shall within the city distribute [printed\] advertising by placing it within or upon parked automobiles.
2) рекл. реклама, рекламирование (процесс осуществления рекламы; как правило, употребляется с указанием рекламируемого продукта)Alcohol advertising is the promotion of alcoholic beverages by alcohol producers through a variety of media.
the control of medicines advertising in the UK — контроль за рекламой лекарств в Соединенном Королевстве
ATTRIBUTES: accessory 2. 1), advance 3. 2), aerial 3. 1), agricultural, air 2. 1),
alternative 2. 3), ambient 1. 1), audiovisual, auxiliary 2. 1), block 1. 4) а), boastful, broadcast 2. 1), n1, classified 1. 1), commercial 1. 4) а), comparative, competing 1. 1) а), competitive 1. 2) а), concept 1. 2) а), consumer 1. 1) а), continuity 1. 1) а), controversial 1. 1) а), cooperative 2. 1), n2, coordinated, corporate 1. 2) а), б, corrective 1. 1), creative, deceptive, demographic, denigratory, dissipative, domestic 1. 2) а),
foreign 1) б), global, professional 1. 3) б), regional, repeat 3. 3) б), strategic, superior 3. 1) б), test 3. 3) б), traditional
Syn:See:accessory advertising, advance advertising, advocacy advertising, aerial advertising, agricultural advertising, air advertising, aisle advertising, alternative advertising, ambient advertising, analogy advertising, association advertising, audiovisual advertising, auxiliary advertising, bait advertising, bait and switch advertising, bait-and-switch advertising, bank advertising, banner advertising, bargain advertising, bargain-basement advertising, block advertising, boastful advertising, brand advertising, brand image advertising, brand name advertising, breakthrough advertising, broadcast advertising, burst advertising, business advertising, business paper advertising, business publication advertising, business-to-business advertising, car-card advertising, cause advertising, challenged advertising, charity advertising, children's advertising, cinema advertising, classified advertising, combative advertising, commercial advertising, comparative advertising, comparison advertising, competing advertising, competitive advertising, concept advertising, consumer advertising, continuity advertising, controversial advertising, co-op advertising, cooperative advertising, coordinated advertising, corporate advertising, corporate image advertising, corrective advertising, counter advertising, counteradvertising, coupon advertising, creative advertising, deceptive advertising, demographic advertising, demonstration advertising, denigratory advertising, direct advertising, direct response advertising, direct-action advertising, direct mail advertising, direct-mail advertising, directory advertising, display advertising, dissipative advertising, domestic advertising, door-to-door advertising, educational advertising, electric advertising, electrical advertising, e-mail based advertising, entertaining advertising, ethical advertising, export advertising, eye-catching advertising, factual advertising, false advertising, farm advertising, fashion advertising, film advertising, financial advertising, flexform advertising, follow-up advertising, foreign advertising, fraudulent advertising, full-page advertising, gender advertising, general advertising, generic advertising, global advertising, goodwill advertising, group advertising, hard-sell advertising, hard-selling advertising, heavy advertising, help wanted advertising, high-pressure advertising, house advertising, house-to-house advertising, idea advertising, illuminated advertising, image advertising, impact advertising, indirect action advertising, indirect-action advertising, individual advertising, indoor advertising, industrial advertising, information advertising, informational advertising, informative advertising, in-house advertising, initial advertising, innovative advertising, institutional advertising, in-store advertising, insurance advertising, international advertising, interstate advertising, introductory advertising, intrusive advertising, issue advertising, joint advertising, large-scale advertising, launch advertising, legal advertising, local advertising, mail advertising, mail-order advertising, mass advertising, mass-media advertising, media advertising, military advertising, misleading advertising, mobile advertising, mood advertising, movie theatre advertising, multimedia advertising, multinational advertising, national advertising, non-business advertising, non-commercial advertising, novelty advertising, obtrusive advertising, offbeat advertising, off-season advertising, on-line advertising, on-target advertising, opinion advertising, oral advertising, outdoor advertising, out-of-home advertising, package advertising, periodical advertising, personality advertising, persuasive advertising, point-of-purchase advertising, point-of-sale advertising, political advertising, postal advertising, postcard advertising, poster advertising, postmark advertising, pre-launch advertising, premium advertising, press advertising, prestige advertising, price advertising, primary advertising, print advertising, private sector advertising, problem-solution advertising, procurement advertising, producer advertising, product advertising, product-comparison advertising, professional advertising, promotional advertising, public relations advertising, public sector advertising, public service advertising, public-affairs advertising, public interest advertising, public-issue advertising, public-service advertising, radio advertising, railway advertising, reason-why advertising, recruitment advertising, regional advertising, reinforcement advertising, remembrance advertising, reminder advertising, repeat advertising, retail advertising, retentive advertising, saturation advertising, scented advertising, screen advertising, seasonal advertising, selective advertising, self-advertising, semi-display advertising, show-window advertising, sky advertising, slide advertising, social advertising, social cause advertising, soft-sell advertising, specialty advertising, split-run advertising, spot advertising, store advertising, strategic advertising, street advertising, strip advertising, subliminal advertising, sustaining advertising, switch advertising, tactical advertising, target advertising, taxi top advertising, teaser advertising, television advertising, test advertising, testimonial advertising, tie-in advertising, tombstone advertising, total advertising, trade advertising, trademark advertising, traditional advertising, transformational advertising, transit advertising, transportation advertising, truthful advertising, truth-in-advertising, two-step formal advertising, unacceptable advertising, unfair advertising, untruthful advertising, visual advertising, vocational advertising, wall advertising, word-of-mouth advertising, written advertising, yellow pages advertising, advertising abuse, advertising action, advertising aids, advertising analysis а), advertising appeal, advertising approach, advertising audience, advertising awareness, advertising balance, advertising band, advertising believability, advertising break, advertising brochure, advertising catalogue, advertising circular, advertising claim 1) а), advertising clutter, advertising column, advertising communication, advertising competition 2) а), advertising copy, advertising coupon, advertising credibility, advertising cue, advertising decay, advertising deception, advertising device, advertising emphasis, advertising exaggeration, advertising exposure 2) а), advertising factor а), advertising film, advertising folder, advertising frequency, advertising gift, advertising gimmick, advertising handbill, advertising hoarding, advertising image, advertising impact, advertising impression, advertising influence, advertising insert, advertising intensity, advertising jingle, advertising label, advertising leaflet, advertising letter, advertising literature 1) а), advertising location, advertising magazine, advertising material, advertising matter, advertising media, advertising medium, advertising novelty, advertising operation 2) а), advertising page, advertising pamphlet, advertising panel, advertising penetration, advertising perception, advertising personality, advertising playback, advertising point, advertising posttest, advertising pretest, advertising puffery, advertising pylon, advertising race, advertising readership, advertising recall, advertising response, advertising retention, advertising sample, advertising section 2) а), advertising site, advertising slogan, advertising space, advertising specialty, advertising sponsorship, advertising spoof, advertising spot, advertising standards, advertising structure, advertising supplement, advertising test, advertising testing, advertising text, advertising threshold, advertising time, advertising vehicle, advertising wearout, advertising wedge, Canadian Code of Advertising Standards, Code of Advertising Practice, Defining Advertising goals for Measured Advertising Results, Federal Cigarette Labeling and Advertising Act, ICC Guidelines / Code on Advertising and Marketing on the Internet, ICC International Code of Advertising Practice, ICC International Code of Environmental Advertising, ICC International Codes of Marketing and Advertising Practices, Standard Advertising Register, Standard Directory of Advertising Agencies, Standards of Practice of the American Association of Advertising Agencies, Advertising Association, Advertising Association of the West, Advertising Checking Bureau, Advertising Club of New York, Advertising Council, Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc. 2), Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc.3) рекл. рекламное дело, рекламная деятельность, рекламный бизнес (реклама как вид деятельности безотносительно каких-л. конкретных продуктов; реклама как одна из функций организации)advertising counsellor [consultant\] — рекламный консультант, консультант по рекламе
advertising expert — рекламный эксперт, эксперт по рекламе
Syn:See:above-the-line advertising, below-the-line advertising, flat fee advertising, investment advertising, per inquiry advertising, advertising account, advertising activity, advertising agency, advertising agent, advertising agreement, advertising allowance, advertising analysis б), advertising appropriation, advertising assistant, advertising audit, advertising brief, advertising broker, advertising budget, advertising business, advertising campaign, advertising canvasser, advertising claim 2) б), advertising club, advertising code, advertising community, advertising company, advertising competition 1) б), advertising contract, advertising contractor, advertising control, advertising cooperative, advertising copywriting, advertising cost, advertising coverage, advertising customer, advertising department, advertising director, advertising directory, advertising drive, advertising effect, advertising effectiveness, advertising efficiency, advertising environment, advertising ethics, advertising exchange, advertising executive, advertising expenditures, advertising expenses, advertising exposure 1) б), &3, advertising factor б), advertising firm, advertising guide, advertising industry, advertising injury, advertising landscape, advertising legislation, advertising leverage, advertising liability, advertising linage, advertising literature 2) б), advertising man, advertising management, advertising manager, advertising method, advertising mix, advertising monopoly, advertising network, advertising objective, advertising office, advertising operation 1) б), advertising order, advertising outcome, advertising outlay, advertising output, advertising people, advertising performance, advertising personnel, advertising plan, advertising planner, advertising planning, advertising portfolio, advertising practice, advertising practitioner, advertising professional, advertising programme, advertising purpose, advertising rate, advertising register, advertising representative, advertising research, advertising restrictions, advertising sales agents, advertising schedule, advertising section 1) б), advertising self-regulation, advertising services, advertising specialist, advertising spending, advertising statistics, advertising strategy, advertising substantiation, advertising support, advertising talent, advertising theory, advertising value, advertising variable, advertising weight, media buy, copywriting, advertology
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реклама, рекламирование: использование печатных, теле-, радио- и иных посланий, оплаченных рекламодателем, для благоприятного воздействия на потенциальных покупателей товара или клиентов.* * *размещение объявлений; размещение рекламы; рекламирование. . Словарь экономических терминов .* * *эмоционально окрашенная информация об основных характеристиках отдельных видов страхования и страховых операций с целью формирования устойчивого спроса на страховые услуги-----средство распространения информации и убеждения людей через прессу, телевидение, радиовещание, объявления, плакаты и другим образом -
9 marketing
сущ.1) эк. торговля, реализация, продажа, сбыт (процесс передачи товаров от производителей промежуточным или конечным потребителям)ATTRIBUTES: cooperative, direct 1. 3), domestic 1. 2) а), global 1. 1) а), local 1. 1) а), mass 3. 1) а), national 1. 1) а), regional
See:cooperative marketing 2), direct marketing 2), domestic marketing 2), global marketing 2), 1), local marketing 2), mass marketing 2), national marketing 2), regional marketing 2) marketing authority, marketing behaviour 2), marketing board, marketing contract, marketing facilities 1), marketing level 2), marketing outlet 2), marketing permit, marketing position 2), marketing potential 2), marketing quota, marketing territory, marketing transaction 2), marketing year, usual marketing requirements, advertising, selling, merchandising2) марк. маркетинг (система методов и средств продвижения товаров или услуг от производителя к потребителю; включает анализ рынка, дизайн, разработку упаковки, разработку системы сбыта, рекламу и т. д.)marketing director — маркетинговый директор, директор по маркетингу
marketing expert — маркетинговый эксперт, эксперт в области маркетинга
marketing expertise — маркетинговая экспертиза, экспертная оценка в области маркетинга
Do we need to improve marketing or simply drop a particular product? — Нужно ли нам улучшить маркетинг или лучше отказаться от какого-л. продукта?
Internet marketing is not as difficult as it sounds. — Маркетинг в интернет не так сложен, как может показаться.
ATTRIBUTES: affinity, agricultural, ambush, back end, bank, bench, brand, business site, business-to-business, buzz, catalogue, cause-related, celebrity, circulation, competitive, concentrated 1) а), consumer goods, consumer, consumer-oriented, convergent, conversion, cooperative, corporate, counter, cross, customized, database, data-driven, developing, differentiated, dimensional, direct mail, direct, direct response, divergent, domestic 2) а), door-to-door, electronic, enlightened, ethnic, event, exponential, export 3. 2) а), farm 1. 1) а), financial 1. 2) а), foreign 1. 1) б), fraudulent, front end, full-scale, generic, geodemographic, global 1. 1) б), grassroots, green, grey, health care, housing, idea, incentive, industrial 1. 1) а), а, innovative, integrated, interactive, international, Internet, joint, knowledge-based, leveraged, list, local 1. 1) а), mass, media, multichannel, multilevel, multisegment, multistep, national 1. 1) а), negative option, network, niche, non-profit, one-step, one-to-one, on-line, operational, opt-in, opt-out, organic, organizational, permission, person, personal, personnel, place, product, product-differentiated, product-oriented, promotion, promotional, referral, regional, request, retail, scientific, segmented, sense-of-mission, service 1. 2) а), shopper, social, societal, sports, stimulating, strategic, structure, supporting, symbiotic, synchro, tactical, target 3. 2) а), targeted, telephone, television, test, trade, undifferentiated, unsegmented, vacation, value, vendor, video, viral, world
See:affinity marketing, agricultural marketing, agrimarketing, ambush marketing, back end marketing, back-end marketing, bank marketing, benchmarketing, brand marketing, business site marketing, business-to-business marketing, buzz marketing, catalogue marketing, cause-related marketing, celebrity marketing, circulation marketing, comarketing, co-marketing, competitive marketing, concentrated marketing, consumer goods marketing, consumer marketing, consumer-oriented marketing, convergent marketing, conversion marketing, cooperative marketing 1), corporate marketing, countermarketing, counter-marketing, cross-marketing, customized marketing, database marketing, data-driven marketing, demarketing, developing marketing, differentiated marketing, dimensional marketing, direct mail marketing, direct marketing 1), direct response marketing, direct-mail marketing, divergent marketing, domestic marketing 1), door-to-door marketing, electronic marketing, e-marketing, enlightened marketing, ethnic marketing, event marketing, events marketing, exponential marketing, export marketing, farm marketing, financial marketing, foreign marketing, fraudulent marketing, front end marketing, front-end marketing, full-scale marketing, generic marketing, geodemographic marketing, global marketing 1), grassroots marketing, green marketing, grey marketing, health care marketing, housing marketing, idea marketing, incentive marketing, industrial marketing, innovative marketing, integrated marketing, interactive marketing, international marketing, 2), joint marketing, knowledge-based marketing, leveraged marketing, list marketing, local marketing 1), macromarketing, mass marketing 1), media marketing, megamarketing, micromarketing, micro-marketing, multilevel marketing, multisegment marketing, multistep marketing, multi-step marketing, national marketing 1), negative option marketing, network marketing, niche marketing, non-profit marketing, one-step marketing, one-to-one marketing, on-line marketing, operational marketing, opt-in marketing, opt-out marketing, organic marketing, organizational marketing, permission marketing, person marketing, personal marketing, personnel marketing, place marketing, political candidate marketing, political marketing, pre-emptive marketing, premarketing, pre-marketing, product marketing, product-differentiated marketing, product-oriented marketing, promotion marketing, promotional marketing, referral marketing, regional marketing 1), remarketing, request marketing, retail marketing, scientific marketing, segmented marketing, sense-of-mission marketing, services marketing, shopper marketing, social marketing, societal marketing, sports marketing, stimulating marketing, strategic marketing, structure marketing, supporting marketing, symbiotic marketing, synchro marketing, synchromarketing, tactical marketing, target marketing, targeted marketing, telemarketing, telephone marketing, television marketing, test marketing, trade marketing, undifferentiated marketing, unsegmented marketing, vacation marketing, value marketing, vendor marketing, video marketing, viral marketing, world marketing, marketing action, marketing administration, marketing agency, marketing agreement, marketing analysis, marketing analyst, marketing appeal, marketing approach, marketing area, marketing arithmetic, marketing audit, marketing auditor, marketing behaviour 1), marketing bill, marketing budget, marketing campaign, marketing capability, marketing career, marketing chain, marketing channel, marketing communications, marketing company, marketing concept, marketing consultant, marketing control, marketing cooperation, marketing cooperative, marketing cost, marketing database, marketing decision, marketing department, marketing editor, marketing effectiveness, marketing efficiency, marketing environment, marketing ethics, marketing evaluation, marketing event, marketing expenditure, marketing expense, marketing expense-to-sales analysis, marketing experiment, marketing facilities 2), marketing feasibility, marketing firm, marketing function, marketing image, marketing implications, marketing information system, marketing instrument, marketing intelligence, marketing intermediary, marketing launch, marketing level 1), marketing logistics, marketing man, marketing management, marketing manager, marketing margin, marketing media, marketing medium, marketing middleman, marketing mix, marketing model, marketing myopia, marketing niche, marketing offer, marketing opportunity, marketing organization, marketing orientation, marketing outlet 1), marketing overkill, marketing performance, marketing plan, marketing planning, marketing position 1), marketing positioning, marketing potential 1), marketing productivity, marketing representative, marketing research, marketing response, marketing risk, marketing science, marketing scientist, marketing segmentation, marketing service, marketing specialist, marketing spread, marketing stimulus, marketing strategy, marketing strength, marketing support, marketing system, marketing tactics, marketing technique, marketing tool, marketing transaction 1), marketing value, marketing warfare, marketing weakness, advertising, pricing, promotion, product line, ICC / ESOMAR International Code of Marketing and Social Research Practice, ICC Guidelines / Code on Advertising and Marketing on the Internet, ICC International Codes of Marketing and Advertising Practices, Journal of Marketing, Marketing Society, American Marketing Association, British Institute of Marketing, Chartered Institute of Marketing, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation3) торг. покупка продуктов (как правило, на рынке), закупка провизииI could prove that any male could do the weekly marketing at our local Ding Dong faster than any Mom. — Могу сказать с уверенностью, что любой мужчина может закупать провизию в нашем местном "Динг-Донге" быстрее домохозяйки.
See:4) потр., редк. предметы торговли; купленные товары [продукты\]See:
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маркетинг: система методов и средств продвижения товаров от производителя к потребителю; включает анализ рынка, дизайн, разработку упаковки, организацию сбыта, рекламу и т. д.* * *. система организации производственно-сбытовой деятельности предприятия, в основе которой лежит комплексное изучение рынка, оценка и учет всех условий производства и сбыта продукции, товаров, услуг в ближайшее и более отдаленной перспективе. Основными элементами М. выступают: маркетинговые исследования и сбор информации, планирование ассортимента продукции, реализация, реклама и стимулирование сбыта. . Словарь экономических терминов 1 .* * *маркетинг’процесс выявления, максимизации и удовлетворения потребительского спроса на изделия компании -
10 DM
1) Общая лексика: hum. сокр. Myotonic Dystrophy, defensive midfielder, demand manager, менеджер по спросу, Disaster Management (управление действиями в чрезвычайных ситуациях)2) Компьютерная техника: DRAM (Dynamic Random Access Memory) Module, Daisy May, Data Manipulation, Distributed Memory3) Биология: dry matter4) Спорт: Death Match, Desperation Move5) Латинский язык: Deis Manibus, Diis Manibus6) Военный термин: Decompression Monitor, Defence Minister, Defense Medal, Destroyer Minelayer, Dissemination Manager, decision maker, deployed missile, design manual, dispersal mine, documentation manager, draft manual, driving and maintenance, dynamic model, Ди-Эм (адамсит), адамсит (вещество раздражающего действия), adamsite7) Техника: Defense Minister, Delphy method, Doppler missile, damage monitor, data master, debugging mode, decameter, decoder matrix, deflection modulation, detecting magnetometer, detecting mechanism, detection mosaic, deterministic model, developmental-instrumentation MDM-mid, diffused mesa, dipole model, disconnecting manhole, docking module, drum, dry-mixed, dual-mode method, ДМ, дельта-модуляция8) Шутливое выражение: Definitely Martin9) Химия: Dipole Moment10) Железнодорожный термин: Detroit and Mackinaw Railway Company, Lake State Railway Company11) Экономика: прямые материалы (direct material)12) Бухгалтерия: direct materials13) Автомобильный термин: drive motor14) Биржевой термин: Discourse Marker15) Грубое выражение: Dumb Master16) Музыка: Death Metal17) Телевидение: drum motor18) Телекоммуникации: Delta Modulation, Disconnected Mode (HDLC)19) Сокращение: Adamsite (Chemical warfare vomiting agent), Depot Maintenance, Deutsche Marine (German Navy), District Manager, Dominica, Dungeon Master, demand meter, diesel mechanical, dressed and matched, diabetes mellitus20) Университет: Degree Merit21) Физиология: Dextromethorphan Hydrobromide, Diastolic Murmur, Drosophila Melanogaster22) Электроника: Defect Management, Differential Mode, Digital Monolithic, data memory23) Вычислительная техника: data mining, data mode, decimal multiply, degraded minutes, Development Machine (Corel), Disconnect Mode (LAPB), организация данных24) Нефть: datum, dipmeter, drilling mud, буровой раствор (drill mud), пластовый наклономер (dipmeter), техническое обслуживание в ремонтной мастерской (depot maintenance)25) Банковское дело: немецкая марка (Deutsche Mark)26) Реклама: прямая почтовая рассылка27) Деловая лексика: Data Missing, Diaper Master, Direct Mail, Direct Marketing28) Инвестиции: Deutsche Mark, немецкие марки29) Сетевые технологии: data management, disconnect mode, disk mirroring, зеркальное дублирование, зеркальное отображение дисков, отображение дисков, режим передачи данных, режим разъединения, управление обработкой данных, Dense Mode, уплотнённый режим30) Программирование: Display Memory, Display Message, Draw More31) Сахалин А: HPU drilling module hydraulic power unit32) Химическое оружие: Design manager, adamsite, chemical nerve agent, demilitarization machine, director of management33) Нефть и газ: demineralized34) Электротехника: dependent mode, digital modulation35) Имена и фамилии: David Mayo36) Должность: Dark Mistress, Distinguished Merit, Drink Maker, Dutch Master37) Программное обеспечение: Directory Management38) Единицы измерений: Degree Of Methylation -
11 Dm
1) Общая лексика: hum. сокр. Myotonic Dystrophy, defensive midfielder, demand manager, менеджер по спросу, Disaster Management (управление действиями в чрезвычайных ситуациях)2) Компьютерная техника: DRAM (Dynamic Random Access Memory) Module, Daisy May, Data Manipulation, Distributed Memory3) Биология: dry matter4) Спорт: Death Match, Desperation Move5) Латинский язык: Deis Manibus, Diis Manibus6) Военный термин: Decompression Monitor, Defence Minister, Defense Medal, Destroyer Minelayer, Dissemination Manager, decision maker, deployed missile, design manual, dispersal mine, documentation manager, draft manual, driving and maintenance, dynamic model, Ди-Эм (адамсит), адамсит (вещество раздражающего действия), adamsite7) Техника: Defense Minister, Delphy method, Doppler missile, damage monitor, data master, debugging mode, decameter, decoder matrix, deflection modulation, detecting magnetometer, detecting mechanism, detection mosaic, deterministic model, developmental-instrumentation MDM-mid, diffused mesa, dipole model, disconnecting manhole, docking module, drum, dry-mixed, dual-mode method, ДМ, дельта-модуляция8) Шутливое выражение: Definitely Martin9) Химия: Dipole Moment10) Железнодорожный термин: Detroit and Mackinaw Railway Company, Lake State Railway Company11) Экономика: прямые материалы (direct material)12) Бухгалтерия: direct materials13) Автомобильный термин: drive motor14) Биржевой термин: Discourse Marker15) Грубое выражение: Dumb Master16) Музыка: Death Metal17) Телевидение: drum motor18) Телекоммуникации: Delta Modulation, Disconnected Mode (HDLC)19) Сокращение: Adamsite (Chemical warfare vomiting agent), Depot Maintenance, Deutsche Marine (German Navy), District Manager, Dominica, Dungeon Master, demand meter, diesel mechanical, dressed and matched, diabetes mellitus20) Университет: Degree Merit21) Физиология: Dextromethorphan Hydrobromide, Diastolic Murmur, Drosophila Melanogaster22) Электроника: Defect Management, Differential Mode, Digital Monolithic, data memory23) Вычислительная техника: data mining, data mode, decimal multiply, degraded minutes, Development Machine (Corel), Disconnect Mode (LAPB), организация данных24) Нефть: datum, dipmeter, drilling mud, буровой раствор (drill mud), пластовый наклономер (dipmeter), техническое обслуживание в ремонтной мастерской (depot maintenance)25) Банковское дело: немецкая марка (Deutsche Mark)26) Реклама: прямая почтовая рассылка27) Деловая лексика: Data Missing, Diaper Master, Direct Mail, Direct Marketing28) Инвестиции: Deutsche Mark, немецкие марки29) Сетевые технологии: data management, disconnect mode, disk mirroring, зеркальное дублирование, зеркальное отображение дисков, отображение дисков, режим передачи данных, режим разъединения, управление обработкой данных, Dense Mode, уплотнённый режим30) Программирование: Display Memory, Display Message, Draw More31) Сахалин А: HPU drilling module hydraulic power unit32) Химическое оружие: Design manager, adamsite, chemical nerve agent, demilitarization machine, director of management33) Нефть и газ: demineralized34) Электротехника: dependent mode, digital modulation35) Имена и фамилии: David Mayo36) Должность: Dark Mistress, Distinguished Merit, Drink Maker, Dutch Master37) Программное обеспечение: Directory Management38) Единицы измерений: Degree Of Methylation -
12 dm
1) Общая лексика: hum. сокр. Myotonic Dystrophy, defensive midfielder, demand manager, менеджер по спросу, Disaster Management (управление действиями в чрезвычайных ситуациях)2) Компьютерная техника: DRAM (Dynamic Random Access Memory) Module, Daisy May, Data Manipulation, Distributed Memory3) Биология: dry matter4) Спорт: Death Match, Desperation Move5) Латинский язык: Deis Manibus, Diis Manibus6) Военный термин: Decompression Monitor, Defence Minister, Defense Medal, Destroyer Minelayer, Dissemination Manager, decision maker, deployed missile, design manual, dispersal mine, documentation manager, draft manual, driving and maintenance, dynamic model, Ди-Эм (адамсит), адамсит (вещество раздражающего действия), adamsite7) Техника: Defense Minister, Delphy method, Doppler missile, damage monitor, data master, debugging mode, decameter, decoder matrix, deflection modulation, detecting magnetometer, detecting mechanism, detection mosaic, deterministic model, developmental-instrumentation MDM-mid, diffused mesa, dipole model, disconnecting manhole, docking module, drum, dry-mixed, dual-mode method, ДМ, дельта-модуляция8) Шутливое выражение: Definitely Martin9) Химия: Dipole Moment10) Железнодорожный термин: Detroit and Mackinaw Railway Company, Lake State Railway Company11) Экономика: прямые материалы (direct material)12) Бухгалтерия: direct materials13) Автомобильный термин: drive motor14) Биржевой термин: Discourse Marker15) Грубое выражение: Dumb Master16) Музыка: Death Metal17) Телевидение: drum motor18) Телекоммуникации: Delta Modulation, Disconnected Mode (HDLC)19) Сокращение: Adamsite (Chemical warfare vomiting agent), Depot Maintenance, Deutsche Marine (German Navy), District Manager, Dominica, Dungeon Master, demand meter, diesel mechanical, dressed and matched, diabetes mellitus20) Университет: Degree Merit21) Физиология: Dextromethorphan Hydrobromide, Diastolic Murmur, Drosophila Melanogaster22) Электроника: Defect Management, Differential Mode, Digital Monolithic, data memory23) Вычислительная техника: data mining, data mode, decimal multiply, degraded minutes, Development Machine (Corel), Disconnect Mode (LAPB), организация данных24) Нефть: datum, dipmeter, drilling mud, буровой раствор (drill mud), пластовый наклономер (dipmeter), техническое обслуживание в ремонтной мастерской (depot maintenance)25) Банковское дело: немецкая марка (Deutsche Mark)26) Реклама: прямая почтовая рассылка27) Деловая лексика: Data Missing, Diaper Master, Direct Mail, Direct Marketing28) Инвестиции: Deutsche Mark, немецкие марки29) Сетевые технологии: data management, disconnect mode, disk mirroring, зеркальное дублирование, зеркальное отображение дисков, отображение дисков, режим передачи данных, режим разъединения, управление обработкой данных, Dense Mode, уплотнённый режим30) Программирование: Display Memory, Display Message, Draw More31) Сахалин А: HPU drilling module hydraulic power unit32) Химическое оружие: Design manager, adamsite, chemical nerve agent, demilitarization machine, director of management33) Нефть и газ: demineralized34) Электротехника: dependent mode, digital modulation35) Имена и фамилии: David Mayo36) Должность: Dark Mistress, Distinguished Merit, Drink Maker, Dutch Master37) Программное обеспечение: Directory Management38) Единицы измерений: Degree Of Methylation -
13 DMC
1) Компьютерная техника: Direct Mapped Cache, Dump Memory Contents2) Авиация: Data Management Computer(Aids), Demand Measuring Computer, Design Modification Committee, Display Management Computer (eis)3) Медицина: Detroit Medical Center, (Data Monitoring Committee) Независимый комитет по мониторингу данных4) Спорт: Drugs Make Champions5) Военный термин: Dedicated Medical Corps, Defense Management Center, Defense Manpower Commission, Defense Materiel Council, Deputy Chairman, Military Committee, degraded mission capability, direct maintenance cost, direct manufacturing cost6) Техника: DSIF monitor and control subsystem, Dual Molded Crossline, data management channel, data management computer, data management console, digital monitor computer, dimethylcarbinol, dip-chlorophenylmethylcarbinol, direct multiplex control, discrete memoryless channel, disk memory controller, dynamic memory cell7) Шутливое выражение: Dark Ministry Clan, Donate More Cash8) Химия: Dough Moulding Compounds9) Юридический термин: Deranged Mental Condition10) Сокращение: Defence Manufacturers Council (Australia), Digital Magnetic Compass, Distributed Master Control, Digital Media Controller11) Театр: Dance Music Community12) Университет: Dubai Men's College13) Физиология: Diagnose Manage Cure14) Электроника: Dual Matrix Coupling, Dual Mode Circuit15) Вычислительная техника: Desktop Multimedia Conferencing, digital microcircuit16) Нефть: demercaptanisation17) Иммунология: Direct Microscopic Count18) Онкология: Data Monitoring Commitee19) Связь: Disaster Monitoring Constellation20) Транспорт: Defense Movement Coordinator21) Фирменный знак: Daniels Manufacturing Corporation, Destination Management Company, Digital Music Center, Disco Mixing Club23) Деловая лексика: Direct Mail Consulting, Drawings Must Change24) Глоссарий компании Сахалин Энерджи: демеркаптанизация25) Сетевые технологии: direct multiplexed control, прямое управление с мультиплексированием26) Полимеры: dough molding composition27) Автоматика: dedicated machining cell, digital motion controller28) Сахалин Ю: demercaptanization, demercaptanization unit, demercaptanizing unit29) Химическое оружие: Data Management Center30) Маркетология: Direct Marketing Communications31) Имена и фамилии: Dave Mc Cann33) Правительство: Dark Mouse Cove34) AMEX. Dairy Mart Convenience Stores35) Клинические исследования: Комитет по мониторингу данных, Data Monitoring Committee -
14 DmC
1) Компьютерная техника: Direct Mapped Cache, Dump Memory Contents2) Авиация: Data Management Computer(Aids), Demand Measuring Computer, Design Modification Committee, Display Management Computer (eis)3) Медицина: Detroit Medical Center, (Data Monitoring Committee) Независимый комитет по мониторингу данных4) Спорт: Drugs Make Champions5) Военный термин: Dedicated Medical Corps, Defense Management Center, Defense Manpower Commission, Defense Materiel Council, Deputy Chairman, Military Committee, degraded mission capability, direct maintenance cost, direct manufacturing cost6) Техника: DSIF monitor and control subsystem, Dual Molded Crossline, data management channel, data management computer, data management console, digital monitor computer, dimethylcarbinol, dip-chlorophenylmethylcarbinol, direct multiplex control, discrete memoryless channel, disk memory controller, dynamic memory cell7) Шутливое выражение: Dark Ministry Clan, Donate More Cash8) Химия: Dough Moulding Compounds9) Юридический термин: Deranged Mental Condition10) Сокращение: Defence Manufacturers Council (Australia), Digital Magnetic Compass, Distributed Master Control, Digital Media Controller11) Театр: Dance Music Community12) Университет: Dubai Men's College13) Физиология: Diagnose Manage Cure14) Электроника: Dual Matrix Coupling, Dual Mode Circuit15) Вычислительная техника: Desktop Multimedia Conferencing, digital microcircuit16) Нефть: demercaptanisation17) Иммунология: Direct Microscopic Count18) Онкология: Data Monitoring Commitee19) Связь: Disaster Monitoring Constellation20) Транспорт: Defense Movement Coordinator21) Фирменный знак: Daniels Manufacturing Corporation, Destination Management Company, Digital Music Center, Disco Mixing Club23) Деловая лексика: Direct Mail Consulting, Drawings Must Change24) Глоссарий компании Сахалин Энерджи: демеркаптанизация25) Сетевые технологии: direct multiplexed control, прямое управление с мультиплексированием26) Полимеры: dough molding composition27) Автоматика: dedicated machining cell, digital motion controller28) Сахалин Ю: demercaptanization, demercaptanization unit, demercaptanizing unit29) Химическое оружие: Data Management Center30) Маркетология: Direct Marketing Communications31) Имена и фамилии: Dave Mc Cann33) Правительство: Dark Mouse Cove34) AMEX. Dairy Mart Convenience Stores35) Клинические исследования: Комитет по мониторингу данных, Data Monitoring Committee -
15 open-end
1. прил.1) общ. открытый, открытого типа (не имеющий заранее установленного ограничения на что-л., допускающий дополнение/расширение чего-л.; напр., о соглашении, в котором не установлено точной даты завершения его действия и которое будет оставаться в силе до тех пор, пока не будут выполнены определенные условия)See:2) фин. открытого типа, открытый (о взаимных инвестиционных фондах или об управляющих инвестиционных компаниях, величина капитала которых, и соответственно количество акций/паев которых, не зафиксированы и могут меняться при изменении числа участников и размера инвестиций участников)open-end management company — управляющая компания открытого типа, открытая управляющая компания
open-end investment trust — инвестиционный траст открытого типа, открытый инвестиционный траст
See:open-end company, open-end fund, open-end investment company, open-end management company, open-end investment fund, open-end investment trust, open-end management company, open-end trust3) банк., фин. открытый (о видах кредитования, допускающих заимствование дополнительных сумм на основе одного и того же кредитного соглашения)Ant:See:2. сущ.1) рекл. пустой временной интервал* (место в конце программы или рекламного ролика, оставленное незаполненным для демонстрации местной рекламы; такое построение программы дает местным рекламодателям возможность финансировать общенациональные программы или прибавить свой адрес к рекламе продукции общенационального рекламодателя; такие незаполненные места для местных рекламодателей могут находиться также в начале или середине программы)See:2) СМИ незапланированное прерывание программы* (не предусмотренное расписанием прерывание радио- или телевизионной программы; такое неожиданное прерывание может осуществляться для передачи чрезвычайных новостей или вызываться техническими неполадкам)3) СМИ программа без окончания* (радио- или телевизионная программа, не имеющая установленного времени окончания; напр., для некоторых ток-шоу на радио не устанавливаются жесткие временные границы, и они продолжаются, пока не исчерпывается тема для дискуссии)4) общ. конверт, открываемый с узкой стороны* (конверт с отправлением прямой почтовой рекламы, открываемый не с широкой, а с узкой стороны; такие конверты обычно используются для рассылки книг, каталогов или других материалов, которые легче вставлять с узкой стороны конверта)See:5) рекл. = open-end commercial* * * -
16 list broker
Fin, Gen Mgta person or organization that makes the arrangements for one company to use another company’s direct mail list -
17 list renting
Gen Mgtan arrangement in which a company that owns a direct mail list lets another company use it for a fee -
18 venta
f.1 sale.de venta en… on sale at…estar en venta to be for saleventa ambulante street vendingventa por catálogo mail-order sellingventa al contado cash saleventa por correo o por correspondencia mail-order sellingventa a crédito credit saleventa directa direct sellingventa a domicilio door-to-door sellingventa al por mayor wholesaleventa al por menor retailventa pública public auction2 sales.han aumentado/caído las ventas sales have risen/fallen3 country inn (posada).* * *1 (acción) sale, selling2 (hostal) country inn; (restaurante) restaurant\'En venta' "For sale"'Venta de pisos' "Flats for sale"estar a la venta to be on salecontrato de venta bill of saledepartamento de ventas sales departmentprecio de venta selling priceprecio de venta al público retail priceventa a domicilio door-to-door sellingventa a plazos hire purchase, US instalment planventa al contado cash saleventa al por mayor /venta al por menor wholesale / retailventa postbalance clearance sale, US post-inventory saleventa por correo mail order* * *noun f.* * *SF1) (Com) sale•
a la venta — on saleponer algo a la venta — to put sth on o up for sale
•
de venta, de venta únicamente en farmacias — available only at chemists'•
en venta, estar en venta — to be (up) for sale, be on the marketventa a plazos — hire purchase, installment plan (EEUU)
venta callejera — peddling, hawking
venta de garaje — ( esp Méx) garage sale
venta por cuotas — hire purchase, installment plan (EEUU)
venta pública — public sale, auction
2) † (=posada) country inn3) (Caribe, Méx) (=tienda) small shop, stall( Cono Sur) [de feria, exposición] stall, booth* * *1) (Com) sale2) ( posada) (arc) inn, hostelry (arch)* * *1) (Com) sale2) ( posada) (arc) inn, hostelry (arch)* * *venta11 = country inn.Ex: After lunch at a country inn you will continue on to your overnight accommodation in Drakenberg = Tras el almuerzo en una venta típica, nos dirigiremos hacia Drankenberg, donde pasaremos la noche.
venta22 = sale, selling, brokering, merchandising, dispensation, trafficking, traffic.Ex: The BCA hopes that the sales of the schedules will go most of the way towards making the scheme self-sufficient.
Ex: SALESPEOPLE AND selling and FIRE FIGHTERS would be specific, and the user would not have to intuit that these headings, perhaps, covered the activities of women as well as men.Ex: One of the company's services is the brokering of on-line data base searches.Ex: Another main trend emerging is merchandising, where the public library is set up in a similar way to a retail store with items on sale.Ex: The article is entitled 'THERIAQUE: quality information on drugs, essential for their optimal use, prescription and dispensation' = El artículo se titula "THERIAQUE: información de calidad sobre los fármacos, esencial para su uso, prescripción y venta óptimos'.Ex: The author calls for state and federal laws to make the trafficking in fraudulently obtained subscriber IDs and Passwords.Ex: She wrote for the daily press on the manners and morals of society, on the plight of London's working women and children, and on the international traffic in women.* agencia de venta de billetes = ticket agent, ticket agency.* agencia de venta de entradas = ticket agent, ticket agency.* a la venta = on release.* anuncio de compra-venta = classified ad, classified advertisement.* argumento de venta = sales pitch, product pitch.* aumentar las ventas = boost + sales.* catálogo de libros en venta = publication(s) list.* compra-venta de coches = auto dealer.* condiciones de venta = terms of sale.* con millones de ventas = megaselling.* de gran venta = high selling.* de más ventas = best selling [bestselling/best-selling], top-selling.* departamento de ventas = sales team, sales department.* de un gran éxito de ventas = best selling [bestselling/best-selling], top-selling.* de venta al detalle = retail.* de venta al por menor = retail.* de venta en el mercado = commercially available.* de venta regular = steady-selling.* empresa dedicada a la venta por correo = mail order company.* encargado de ventas = sales manager.* en venta = for sale, in print, priced, on release, on sale.* estafa de la venta en cadena = pyramid scam.* estar en venta = be up for sale.* estrategia de ventas = sales strategy.* fijación de precio de venta = pricing.* gerente de ventas = sales manager.* impuesto de ventas = sales tax.* impuesto sobre las ventas = sales tax.* ingresos de ventas = sales revenue.* librero de venta al detalle = retail bookseller.* libro de mayor venta = bestseller [best seller/best-seller].* Libros Británicos en Rústica en Venta = Paperbacks in Print.* Libros Británicos en Venta = British Books in Print.* libros en venta = books in print.* línea de ventas = line.* lugar en el mercado de venta = market niche.* negocio de venta de coches usados = used car business.* objetivo de ventas = sales target.* perder una venta = lose + sale.* perder ventas = lose + sales.* poner en venta = put on + sale.* postventa = postpurchase.* precio de venta al público = cover price, list price, listed price.* precio de venta al público (P.V.P.) = retail price.* promoción de ventas = sales promotion.* punto de venta = outlet, point of sale.* red de ventas = sales network.* representante de ventas = sales rep, sales representative.* responsable de ventas = sales manager.* rollo de venta = sales pitch, product pitch.* sala de exposición y venta = show room [showroom].* salón de exposición y ventas = salesroom [saleroom].* venta agresiva = hard-sell.* venta al contado = cash sale.* venta al detalle = retailing, retail trade.* venta al por mayor = wholesaling, wholesale.* venta al por menor = retailing, retail trade.* venta a un precio más barato = undercutting.* venta de armas = arms sale.* venta de coches = car sales.* venta de entradas = ticketing.* venta de libros = bookselling [book selling].* venta de material impreso = print sale.* venta de productos comestibles = grocery marketing.* venta de tickets = ticketing.* venta de viviendas = home sale.* venta directa = direct sale, direct marketing, direct selling.* venta directa al público = sale + over the counter.* venta para consumo dentro del establecimiento = on-trade sale.* venta para consumo fuera del establecimiento = off-trade sale.* ventas = sales figures, market share, takings.* ventas al detalle = retail sales.* ventas al por menor = retail sales.* ventas + dispararse = sales + shoot up.* ventas, las = bottom line, the.* venta típica = country inn.* volumen de ventas = turnover, stock turnover, turnover of stock.* * *A ( Com) salecobra un porcentaje sobre las ventas he earns a percentage on his sales o on each saledepartamento/gerente de ventas sales department/managerlas ventas han mermado este año sales have declined o dropped this yeartrabaja en ventas she works in sales o in the sales departmentse dedica a la compra y venta de coches usados he's in the used car business[ S ] exposición y ventas: Goya 13 visit our showrooms at Goya 13[ S ] muestra gratis, prohibida su venta free sample, not for sale[ S ] prohibida la venta ambulante no hawkers[ S ] venta anticipada de localidades advance ticket salesel libro saldrá a la venta la próxima semana the book will be on sale next weekde venta en kioscos on sale at newsstandsla casa está en venta the house is (up) for sale o is on the marketel coche está en venta the car is for saleCompuestos:cash salewholesaleretailsale of assetsticket salesgarage salevehicle saleshouse o property salescold selling, cold callingpyramid sellingmail ordermail order* * *
venta sustantivo femenino (Com) sale;
venta al por mayor/menor wholesale/retail;
venta a plazos installment plan (AmE), hire purchase (BrE);
venta por catálogo or correo mail order;
pronto saldrá a la venta it will be on sale soon;
estar en or a la venta [coche/bicicleta] to be for sale;
[ casa] to be (up) for sale
venta f Com Fin sale: estará a la venta este fin de semana, it will be on sale this weekend
no está en venta, it's not for sale
venta a plazos, hire purchase, US installment plan
venta al contado, cash sale
venta al por mayor/al por menor, wholesale/retail
' venta' also found in these entries:
Spanish:
almacén
- despacho
- erradicación
- homologar
- negocio
- pormenor
- postventa
- posventa
- PVP
- replantear
- salida
- subasta
- tenderete
- callejero
- expendio
- precio
- prohibir
- saldo
- traspaso
English:
asking price
- average
- ban
- bazaar
- bonded warehouse
- car-boot sale
- cash sale
- cash-and-carry
- disposal
- footwear
- for
- hard sell
- insider dealing
- insider trading
- issue
- opposite
- outlaw
- outlet
- P.O.S.
- percentage
- release
- retail
- retail outlet
- retail price
- retail sale
- retailing
- ring up
- sale
- sell
- sell-out
- selling
- selling price
- showroom
- ticket agency
- wholesale
- bill
- business
- carry
- cash
- deal
- dealer
- hard
- mail
- market
- out
- prescription
- print
- recommend
- ticket
- withdraw
* * *venta nf1. [acción] sale;de venta en tiendas especializadas on sale in specialist shops o at specialist retailers;estar en venta to be for sale;poner a la venta [casa] to put up for sale;[producto] to put on sale;salir a la venta [producto] to go on sale;el equipo de ventas the sales teamventa ambulante street vending;venta automatizada vending-machine sale;venta por catálogo mail-order selling;venta al contado cash sale;venta por correo mail-order selling;venta por correspondencia mail-order selling;venta a crédito credit sale;venta directa direct selling;venta a domicilio door-to-door selling;venta en línea on-line selling;venta al por mayor wholesale;venta al por menor retail;ventas nacionales domestic sales;venta on-line on-line selling;venta piramidal pyramid selling;venta sobre plano sale of customized goods;venta a plazos sale by instalments, Br hire purchase;venta pública public auction;venta telefónica telephone sales2. [cantidad] sales;la venta de hoy ha sido importante sales have been strong today;han aumentado/caído las ventas sales have risen/fallen;una novela que arrasa en ventas a novel with phenomenal sales3. [posada] country inn4.La Venta [centro arqueológico] = ancient Olmec city near the town of Villahermosa, Mexico* * *f sale;en venta for sale;estar/poner a la venta be/put on sale* * *venta nf1) : sale2)venta al detalle : retail sales* * *venta n sale -
19 mandar
v.1 to order.la profesora nos ha mandado deberes/una redacción the teacher has set o given us some homework/an essaymandar a alguien hacer algo to order somebody to do somethingmandar hacer algo to have something done¿quién te manda decirle nada? who asked you to say anything to her?Ellos mandan a los marineros They command the sailors.2 to send.mandar algo a alguien to send somebody something, to send something to somebodyme mandó un correo electrónico she sent me an e-mail, she e-mailed meLe mandaremos el pago por correo We will send you your payment by mail.3 to lead, to be in charge of.4 to send (informal) (lanzar).mandó la jabalina más allá de los 90 metros he sent the javelin beyond the 90 meter mark5 to be in charge.aquí mando yo I'm in charge here6 to order people around.7 to send out.8 to have authority, to dictate, to hold the reins, to rule.Los capitanes mandan The captains have authority.9 to order to.María le manda a Sue hacer eso Mary orders Sue to do that.* * *1 (ordenar) to order, tell2 (enviar) to send1 (dirigir - un grupo) to be in charge; (- un país) to be in power■ ¿quién manda aquí? who's in charge here?\¡a mandar! you're in charge!lo que usted mande as you wish, as you saymandar a alguien a paseo/hacer gárgaras/freír espárragos familiar to tell somebody to get lost, tell somebody to take a running jump¿mande? familiar pardon?* * *verb1) to order2) command3) send* * *1. VT1) (=ordenar, encargar) to tell¿hoy no te han mandado deberes? — haven't they given you any homework today?
¿qué manda usted? — esp LAm can I help you?
¿manda usted algo más? — esp LAm would you like anything else?
•
mandar (a algn) (a) hacer algo, lo mandé a comprar pan — I sent him (out) for bread o to buy some breadtuvimos que mandar arreglar el coche — we had to put the car in for repairs, we had to have the car repaired
¿quién diablos me mandaría a mí meterme en esto? — * why on earth did I get mixed up in this? *
¿quién te manda ser tan tonto? — how could you be so stupid?
mandar callar a algn — [gen] to tell sb to be quiet; [con autoridad] to order sb to be quiet
mandar llamar o venir a algn — to send for sb
•
mandar a algn (a) por algo — to send sb (out) for sth o to do sthlo mandé a por el periódico — I sent him (out) for the paper o to buy the paper
me han mandado que deje de fumar — I've been advised o told to stop smoking
como está mandado Esp * —
2) (=enviar) to sendme han mandado un paquete de Madrid — I've got o I've been sent a parcel from Madrid
lo mandaron como representante de la empresa — he was sent to represent the company, he was sent as the company's representative
•
mandar algo por correo — to post sth, mail sth (EEUU)te mandaré mi dirección por correo electrónico — I'll send you my address by email, I'll email you my address
carajo 1., 3), mierda 1., 1), mona 1), paseo 1), porra 6)•
mandar recuerdos a algn — to send one's love to sb, send one's regards to sb frm3) (=estar al mando de) [+ batallón] to lead, command; [+ trabajadores, policías] to be in charge of4) (Dep) to send, hitmandó la pelota fuera del campo de golf — he sent o hit the ball off the golf course
5) (Med) to prescribe6) (=legar) to leave, bequeath frm7) LAm (=lanzar) to throw, hurl8) LAm*mandar una patada a algn — to give sb a kick, kick sb
9) LAm (=tirar) to throw away10) LAm [+ caballo] to break in11) Cono Sur (Dep) to start2. VI1) (=estar al mando) [gen] to be in charge; (Mil) to be in command¿quién manda aquí? — who's in charge here?
aquí mando yo — I'm the boss here, I'm in charge here
•
mandar en algo — to be in charge of sth; (Mil) to be in command of sth2) (=ordenar)¡mande usted! — at your service!, what can I do for you?
de nada, a mandar — don't mention it, (I'm) at your service!
¿mande? — esp Méx (=¿cómo dice?) pardon?, what did you say?; [invitando a hablar] yes?
le gusta mandar — pey he likes bossing people around
canon 2), Dios 3)•
según manda la ley — (Jur) in accordance with the law3.See:* * *1.verbo transitivo1)a) ( ordenar)a mí nadie me manda — nobody tells me what to do o orders me about
sí señor, lo que usted mande — as you wish, sir o very good, sir
mandar + INF: la mandó callar he told o ordered her to be quiet; mandó encender una fogata she ordered that a bonfire be lit; mandar QUE + SUBJ: mandó que sirvieran la comida she ordered lunch to be served; ¿quién te manda revolver en mis papeles? who said you could go rummaging through my papers?; ¿y quién te manda ser tan tonta? — how could you be so silly!
b) ( recetar) to prescribe2) ( enviar) to send3) (AmL) ( tratándose de encargos)mandó decir que... — she sent a message to say that...
¿por qué no mandas a arreglar esos zapatos? — why don't you get o have those shoes mended?
4) (AmL fam) (arrojar, lanzar)2.mandó la pelota fuera de la cancha — he kicked/sent/hit the ball out of play
mande! — yes sir/madam?, excuse me?
¿mande? — (Méx) (I'm) sorry? o pardon? o (AmE) excuse me?
3.María! - ¿mande? — (Méx) María! - yes?
mandarsev pron3) (Méx fam) ( aprovecharse) to take advantagemandarse cambiar (Andes) or (RPl) mudar (fam): se mandó cambiar dando un portazo he stormed out, slamming the door; un buen día se cansó y se mandó cambiar one day he decided he'd had enough, and just walked out o upped and left (colloq); mándense cambiar de aquí! — clear off! (colloq), get lost! (colloq)
* * *1.verbo transitivo1)a) ( ordenar)a mí nadie me manda — nobody tells me what to do o orders me about
sí señor, lo que usted mande — as you wish, sir o very good, sir
mandar + INF: la mandó callar he told o ordered her to be quiet; mandó encender una fogata she ordered that a bonfire be lit; mandar QUE + SUBJ: mandó que sirvieran la comida she ordered lunch to be served; ¿quién te manda revolver en mis papeles? who said you could go rummaging through my papers?; ¿y quién te manda ser tan tonta? — how could you be so silly!
b) ( recetar) to prescribe2) ( enviar) to send3) (AmL) ( tratándose de encargos)mandó decir que... — she sent a message to say that...
¿por qué no mandas a arreglar esos zapatos? — why don't you get o have those shoes mended?
4) (AmL fam) (arrojar, lanzar)2.mandó la pelota fuera de la cancha — he kicked/sent/hit the ball out of play
mande! — yes sir/madam?, excuse me?
¿mande? — (Méx) (I'm) sorry? o pardon? o (AmE) excuse me?
3.María! - ¿mande? — (Méx) María! - yes?
mandarsev pron3) (Méx fam) ( aprovecharse) to take advantagemandarse cambiar (Andes) or (RPl) mudar (fam): se mandó cambiar dando un portazo he stormed out, slamming the door; un buen día se cansó y se mandó cambiar one day he decided he'd had enough, and just walked out o upped and left (colloq); mándense cambiar de aquí! — clear off! (colloq), get lost! (colloq)
* * *mandar11 = be in charge, instruct, mandate, enjoin, call + the shots, be the boss, call + the tune, rule + the roost.Ex: He stared coldly at her for a moment, then spat out: 'Bah! You're in charge'.
Ex: Some of the above limitations of title indexes can be overcome by exercising a measure of control over the index terminology, and by inputting and instructing the computer to print a number of pre-determined links or references between keywords.Ex: Adequate security for expensive equipment must also be provided for in this decision, and a secluded back room, a remote phone cut-off switch, or a removable keyboard may be mandated.Ex: Heightened interest in the nation's founding and in the intentions of the founders enjoins law librarians to provide reference service for research in the history of the constitutional period.Ex: The article is entitled 'Who's calling the shots in the semiconductor industry'.Ex: One of the hardest things about being the boss is that no one tells you what you're doing wrong.Ex: As long as we allow other people to pay the piper, they will continue calling the tune in Africa.Ex: Just as the 19th century belonged to England and the 20th century to America, so the 21st century will be China's turn to set the agenda and rule the roost.* los que mandan = the powers-that-be.* mandar a buscar = send for.* mandar + Alguien + a = shuffle + Nombre + to.* mandar callar = shush, hush.* mandar comparecer = subpoena.* no dejar de mandar + Nombre = keep + Nombre + coming.* quien paga manda = he who pays the piper calls the tune.mandar22 = direct, forward, ship, ship off.Ex: This statement directs the user to adopt a number more specific terms in preference to the general term.
Ex: It also stores any messages which it cannot forward because the receiving terminal is busy or which can be sent at off-peak times.Ex: According to librarians, vendors aren't shipping books fast enough.Ex: Sex was taboo, premarital sex was not accepted and if a girl found herself 'in the family way' many times she was shipped off to live with relatives.* mandar a freír espárragos = send + Nombre + packing.* mandar por correo electrónico = e-mail [email].* mandar un correo electrónico = e-mail [email].* * *mandar [A1 ]vtA1(ordenar): haz lo que te mandan do as you're tolda mí nadie me manda I don't take orders from anyone, nobody tells me what to do o orders me aboutde acuerdo a lo que manda la ley in accordance with the lawsí señor, lo que usted mande as you wish, sir o very good, sirmandar + INF:la mandó callar he told o ordered her to be quietmandó encender una fogata she ordered that a bonfire be litmandar QUE + SUBJ:mandó que sirvieran la comida she ordered lunch to be servedle mandó que nos dejara en paz she ordered o told him to leave us alone¿quién te manda revolver en mis papeles? who said you could go rummaging through my papers?¿y quién te manda ser tan tonta? how could you be so silly!2(recetar): le mandó unos antibióticos she prescribed (him) some antibioticsel médico le mandó hacerse unas gárgaras the doctor advised him to gargleB (enviar) ‹carta/paquete/persona› to sendmi madre te manda saludos my mother sends you her regardslo mandaron de or como representante a la conferencia he was sent to the conference as their delegatea las nueve nos mandaban a la cama they used to send us to bed at nine o'clockla mandé por el pan I sent her out to buy the breadCmandó decir que no podía venir she sent a message to say o she sent word that she couldn't come¿por qué no mandas a arreglar esos zapatos? why don't you get o have those shoes mended?D( AmL fam) (arrojar, lanzar): mandó la pelota fuera de la cancha he kicked/sent/hit the ball out of playle mandó un puñetazo he punched him■ mandarviA(ordenar): en mi casa mando yo I'm the boss in my house, I wear the trousers in my house¡mande! yes sir/madam?, excuse me?¡María! — ¿mande? ( Méx); María! — yes?B ( AmL, tratándose de encargos) mandar a hacer algo; to send sb to do sthfue mandada a matarlo she was sent to kill him■ mandarsese mandó un postre delicioso he managed to produce o he rustled up a delicious dessertse mandó un discurso de dos horas she regaled us with a two hour speech, she gave a speech that went on for two hoursmandarse cambiar ( Andes) or ( RPl) mudar ( fam): se mandó cambiar dando un portazo he stormed out, slamming the doorun buen día se cansó y se mandó cambiar or mudar one day he decided he'd had enough, and just walked out o upped and left ( colloq)* * *
mandar ( conjugate mandar) verbo transitivo
1a) ( ordenar):
haz lo que te mandan do as you're told;
la mandó callar he told o ordered her to be quiet;
mandó que sirvieran la comida she ordered lunch to be served
2 ( enviar) to send;
3 (AmL) ( tratándose de encargos):
mandó decir que … she sent a message to say that …;
mandar algo a arreglar to get o have sth mended
4 (AmL fam) (arrojar, lanzar):◊ mandó la pelota fuera de la cancha he kicked/sent/hit the ball out of play
verbo intransitivo ( ser el jefe) to be in charge, be the boss (colloq);◊ ¿mande? (Méx) (I'm) sorry?, pardon?;
¡María! — ¿mande? (Méx) María! — yes?
mandar verbo transitivo
1 (dar órdenes) to order: me mandó barrer el suelo, she told me to sweep the floor
2 (remitir) to send: le mandaré unas flores, I'll send him some flowers
te manda saludos, she sends you her regards
mándalo por correo, send it by post
nos mandaron a por unos huevos, they sent us for some eggs
3 (capitanear, dirigir) to lead, be in charge o command of
Mil to command
' mandar' also found in these entries:
Spanish:
disponer
- espárrago
- imperar
- mira
- porra
- diablo
- mierda
- paseo
- puñeta
- remitir
English:
blow
- command
- control
- direct
- dismiss
- farm out
- fax
- instruct
- order
- pack off
- post
- reapply
- refer to
- send
- send in
- send on
- send out
- ship
- tell
- air
- drive
- drop
- get
- pack
- refer
- register
- set
- summon
- text
* * *♦ vt1. [ordenar] to order;el juez mandó la inmediata ejecución de la sentencia the judge ordered the sentence to be carried out immediately;la profesora nos ha mandado deberes/una redacción the teacher has set o given us some homework/an essay;mandar a alguien hacer algo, mandar a alguien que haga algo to order sb to do sth;le mandaron que se fuera they ordered him to leave;yo hago lo que me mandan I do as I'm told;mandar hacer algo to have sth done;mandaron revisar todas las máquinas they had all the machines checked;mandó llamar a un electricista she asked for an electrician to be sent;el maestro mandó callar the teacher called for silence, the teacher told the class to be silent;la jefa le mandó venir a su despacho the boss summoned him to her office;¿quién te manda decirle nada? who asked you to say anything to her?;¿quién me mandará a mí meterme en estos líos? why did I have to get involved in this mess?el médico me mandó nadar the doctor told me I had to go swimming3. [enviar] to send;mandar algo a alguien to send sb sth, to send sth to sb;me mandó un correo electrónico she sent me an e-mail, she e-mailed me;me lo mandó por correo electrónico he sent it to me by e-mail;lo mandaron a un recado/una misión he was sent on an errand/mission;lo mandaron a la cárcel/la guerra he was sent to prison/away to war;mandar a alguien (a) por algo to send sb for sth;lo mandaron de embajador a Irlanda he was sent to Ireland as an ambassador;me mandan de la central para recoger un paquete I've been sent by our main office to pick up a package;Vulgmandar a alguien a la mierda to tell sb to piss off;Fammandar a alguien a paseo to send sb packing;Fammandar a alguien a la porra to tell sb to go to hell;Fammandar a alguien al demonio to tell sb to go to the devil4. [dirigir] [país] to rule;manda a un grupo de voluntarios she is in charge of a group of voluntary workers;el corredor que manda el grupo perseguidor the runner leading the chasing packmandó la jabalina más allá de los 90 metros he sent the javelin beyond the 90 metre mark;mandó el balón fuera [por la banda] he put the ball out of play;[disparando] he shot widele mandé un bofetón I gave him a slap, I slapped himlo mandaron llamar del hospital the hospital sent for him8. CompEsp Fam¡manda narices! can you believe it!;muy Fam¡manda huevos! can you Br bloody o US goddamn believe it!♦ vi1. [dirigir] to be in charge;[partido político, jefe de estado] to rule;aquí mando yo I'm in charge here;Méx Fam¡mande! [a sus órdenes] how can I help you?;Esp, Méx Fam¿mande? [¿cómo?] eh?, you what?;a mandar, que para eso estamos certainly, Sir/Madam!, at your service!* * *I v/t1 ( ordenar) order;a mí no me manda nadie nobody tells me what to do;mandar hacer algo have sth done2 ( enviar) sendII v/i1 be in charge2:TELEC hallo?* * *mandar vt1) ordenar: to command, to order2) enviar: to sendte manda saludos: he sends you his regards3) echar: to hurl, to throw4)mandar vi: to be the boss, to be in charge* * *mandar vb¿no te había mandado sacar la basura? didn't I tell you to take the rubbish out?3. (dirigir) to be in charge¿quién manda aquí? who's in charge here? -
20 premium
1. сущ.сокр. prem1) общ. награда, вознаграждение, премия (что-л. предоставляемое в качестве стимула в каком-л. проекте, какой-л. системе и пр.)consumer premium — подарок [премия\] потребителю*
The program will award points to consumers for each brewery visit during the week, allowing them to earn premiums such as beer mugs and logo shirts.
Mortgage brokers, who match borrowers with lenders, can earn premiums by steering borrowers to higher-rate loans.
They claim that lenders on the higher-than-market rate loans will pay a premium to the mortgage broker and that those payments will be used to pay the fees associated with the low-interest loans.
See:bonus 1), 2) advertising premium, consumer premium, container premium, employment premium, fast food premium, free-in-the-mail premium, in-pack premium, mail-in premium, on-pack premium, referral premium, reverse premium, self-liquidating premium, service release premium, with-pack premium, yield spread premium, premium bond 2), premium buyer 1), premium campaign, premium container, premium coupon, premium merchandise 1), premium offer, premium pack, premium product 2), premium service 1) а)2) страх. = insurance premiumATTRIBUTES: adjustable, assumed 3) а), base 3. 3) а), direct 1. 3) а), earned 1. 1) а), fixed 1. 4) а), flexible 1. 2) б), gross 1. 3) а), а initial 1. 2) б), level 2. 3) б), lump sum, net 3. 3) а), n1а outstanding 1. 3) а), periodic 1. 1) а), regular 1. 2) б), n2 subject 1. 2) б), n2 underlying 1. 2) б), n2 variable 1. 2) б), n2 written 1. 4) а), б
annual [yearly\] premium — ежегодная премия
monthly [biweekly, weekly\] premium — ежемесячная [двухнедельная, еженедельная\] премия
annual [monthly, weekly\] premium insurance — страхование с ежегодной [ежемесячной, еженедельной\] уплатой премий [премии\]
annual premium policy — полис с ежегодной уплатой премий [премии\]
ATTRIBUTES:
paid premium — уплаченная [выплаченная\] премия
The refund of paid premium is based on the insured's age at death and is decreased by any benefits paid under the plan.
Company-paid premiums are deductible by the employer as an ordinary and necessary business expense. — Уплаченные компанией премии подлежат вычету работодателем как обычные и необходимые деловые расходы.
For federal tax purposes the employer-paid premiums are taxed as additional earned income for the employee. — Для целей федерального налогообложения, уплаченные работодателем премии облагаются налогом как дополнительный заработанный доход работника.
Employee-paid premiums for health insurance vary by salary. — Размер уплачиваемых работником премий по страхованию здоровья меняется в зависимости от размера оклада.
We can recover overpaid premiums for the last three policy years.
unpaid premium — неуплаченная [невыплаченная\] премия
The late charge formula is the unpaid premium amount multiplied by four percent.
COMBS:
life insurance premiums, life premiums — премии по страхованию жизни
non-life insurance premiums, non-life premiums — премии по страхованию иному, чем страхование жизни; премии по страхованию "не жизни"
health insurance premiums, health premiums — премии по страхованию здоровья
liability insurance premiums, liability premiums — премии по страхованию ответственности
disability insurance premiums, disability premiums — премии по страхованию от [на случай\] нетрудоспособности
property insurance premiums, property premiums — премии по страхованию имущества
premium payment — уплата [выплата\] премии; премиальный платеж
Mortgage insurance premium payments are made once per year. — Выплаты премий по ипотечному страхованию осуществляются раз в год.
premium of $1000, $1000 premium — премия [надбавка\] в размере 1000 долл.
Our commercial premium finance program allows you to finance premiums from $0 to $200000 or more.
The policies in question have a waiver of premium benefit, whereby the insurer would waive premiums during any period in which the policyholder is disabled.
We cede premiums and losses to reinsurers under quota share reinsurance agreements. — Мы передаем премии и убытки перестраховщиками на основании договоров квотного перестрахования.
Also, under our quota share assumed reinsurance contracts, we will continue to assume premiums through the third quarter of 2006. — Также, на основании принятых договоров квотного перестрахования, мы будем продолжать принимать премии на протяжении третьего квартала 2006 г.
to write premiums — подписывать премии*; страховать*, принимать на страхование*, осуществлять страхование*
In general, for insurers to write premiums in California, they must be admitted by the Insurance Commissioner. — В общем, для того, чтобы страховщики смогли осуществлять страховую деятельность в Калифорнии, они должны получить разрешение уполномоченного по страхованию.
The company is licensed to write insurance business in all 50 states, has specialty lines in risk insurance for architects and lawyers and is expected to write premiums of $75 million this year. — Компания имеет лицензию на осуществление страховой деятельности во все 50 штатах, предлагает специальные разновидности страхования рисков для архитекторов и юристов и, как ожидается, подпишет в этом году премий на сумму 75 млн долл.
Moreover, an insurance company that earns premiums between $300,000 and $1,000,000 is taxed at a reduced rate.
If you want to pay premiums for a limited time, the limited payment whole life policy gives you lifetime protection but requires only a limited number of premium payments.
to raise [to increase\] premiums — увеличивать премии
to reduce [to decrease, to cut\] premiums — уменьшать премии
premiums go down — премии снижаются [уменьшаются\]
See:adjustable premium, advance premium, annual premium, annuity premium, base premium, beneficiary premium, deposit premium, direct premiums, earned premium, financed insurance premium, financed premium, fixed premium, flexible premium, graded premium, gross premium, in-force premiums, initial premium, level premium, lump sum premium, modified premium, mortgage insurance premium, net premium, net retained premiums, new business premiums, outstanding premiums, periodic premium, premium earned, premiums in force, premium written, regular premium, reinsurance premium, renewal premium, retained premiums, retrospective premium, return premium, single premium, subject premium, surplus line premium, surplus lines premium, underlying premium, unearned premium, valuation premium, vanishing premium, variable premium, written premium, yearly premium, overall premium limit, premium audit, premium auditor, premium base, premium bordereau, premium conversion, premium discount, premium financing, premium holiday, premium income б), premium loan, premium notice, premium rate 1) б), premium receipt, premium refund, premium subsidy, premium tax, premium trust fund, return of premium, waiver of premium, continuous-premium whole life, premium only plan, premium-to-surplus ratio3)а) торг. премия; наценка, надбавка ( сумма или процент сверх стандартной цены товара или услуги)to fetch a premium [a premium price\] — продаваться с надбавкой [с премией\]
Premium products generally fetch a premium price. — Премиальные товары обычно продаются с надбавкой [с премией\].
to command a premium [a premium price\] — продаваться с надбавкой [с премией\], продаваться по премиальной цене
Some products command a premium price in the marketplace simply because they are considered to be higher in quality. — Некоторые товары продаются на рынке по премиальной цене просто из-за того, что они считаются товарами более высокого качества.
to command a premium — содержать надбавку [премию\]* (о ценах, ставках)
As long as there is a threat of war in the Middle Eastern oil fields, oil prices will command a premium. — До тех пор, пока существует угроза войны на территории средневосточных нефтяных месторождений, цены на нефть будут содержать надбавку.
to attract a premium/a premium price/a premium rate — продаваться с премией [надбавкой\], стоить дороже; оплачиваться с надбавкой [с премией\]*
Because of their locations these houses attract a premium. — Благодаря своему расположению эти дома стоят дороже.
Therefore, when we buy your diamond, we can pay a premium over the current market price.
For which services are customers willing to pay a premium when flying with a low-fare airline?
Ant:call option premium, call premium 2), put option premium, put premium, premium deal, premium income а) contingent premium option, deferred premium optionSee:б) фин. премия (сумма, на которую цена размещения или текущая рыночная цена ценной бумаги больше ее номинала)ATTRIBUTES: amortizable б)
COMBS:
$20-a-share premium — премия в размере $20 на (одну) акцию
H-P will buy 1,2 million Convex shares at $14.875 a share, representing a 1,25-a-share premium over the price of Convex stock. — "H-P" купит 1,2 млн акций компании "Конвекс" по цене 14,875 долл. за штуку, что означает уплату премии в размере 1,25 долл. на акцию сверх цены акций "Конвекса".
COMBS:
premium over [to\] market price — премия к рыночной цене, премия сверх рыночной цены
premium over [to\] issue price — премия к эмиссионной цене, премия сверх эмиссионной цены
premium payment — уплата [выплата\] премии; премиальный платеж
Mortgage insurance premium payments are made once per year. — Выплаты премий по ипотечному страхованию осуществляются раз в год.
premium of $1000, $1000 premium — премия [надбавка\] в размере 1000 долл.
10% premium, premium of 10% — премия [надбавка\] в размере 10%
The shares jumped to a 70 per cent premium on the first day.
Of all the common bond-tax errors, the most surprising to me is neglecting to amortize premiums paid on taxable bonds.
For premium securities, we project the excess coupon. payments using our prepayment assumption.
Ant:call option premium, call premium 2), put option premium, put premium, premium deal, premium income а) contingent premium option, deferred premium optionSee:amortized premium, bond premium, call premium 1), debt premium 1) а), market premium 1) а), original issue premium, premium on capital stock, premium on share, premium on stock, price premium 1) б), redemption premium, share premium, tender offer premium, unamortized premium, amortization of premium, premium bond 1), premium price 1) б), premium raid, issue price, market price, face value а) at a premium 1) а)в) фин. премия (при оценке стоимости предприятия или крупных пакетов акций: разница, на которую фактически согласованная цена предприятия/пакета акций больше базовой рыночной цены)See:г) эк. премия; надбавка (сумма, на которую цена товара, услуги или ценной бумаги превышает цену сходного товара, услуги или ценной бумаги)Currently, US small caps are trading at a 15.7 per cent premium to large caps. — В настоящее время, акции американских компаний с маленькой капитализацией по сравнению с акциями компаний с большой капитализацией торгуются с премией в размере 15,7%.
Platinum usually trades at a premium to gold. — Платина обычно продается по более высокой цене, чем золото.
See:at a premium 1)д) фин. ажио (превышение стоимости золотых или серебряных денег по сравнению с бумажными деньгами)Syn:agio в)See:е) эк. премия; надбавка (в самом общем смысле: дополнительная сумма, на которую увеличена базовая стоимость или другая базовая величина)перен. to put [place\] a premium on (smth.) — считать (что-л.) исключительно важным [ценным\], придавать (чему-л.) большое значение
He put a premium on peace and stability. — Он считает исключительно важным поддержание мира и стабильности.
Employers today put a premium on reasoning skills and willingness to learn. — В наше время работодатели придают большое значение умению рассуждать и готовности учиться.
Ant:call option premium, call premium 2), put option premium, put premium, premium deal, premium income а) contingent premium option, deferred premium optionSee:conversion premium, forward premium, inflation premium, investment currency premium, liquidity premium 2), 3), mortgage indemnity guarantee premium, mortgage indemnity premium, premium over conversion value, revenue premium, risk premium, time premium, union premium, union wage premium, warrant premium, yield premium, premium rate 1) а) at a premium 2), Canada Premium Bond, high-premium convertible debenture4) эк. тр. премия, (премиальная) надбавка (дополнительное вознаграждение, выплачиваемое в дополнение к заработной плате в качестве поощрения за хорошую работу, работу в сверхурочные и т. п.)COMBS:
premiums for work outside basic workday or workweek — премии за работу сверх базового рабочего дня или рабочей недели
premium payment — уплата [выплата\] премии; премиальный платеж
premium of $1000, $1000 premium — премия [надбавка\] в размере 1000 долл.
to attract a premium/a premium rate — оплачиваться с надбавкой [с премией\]*
In many industries work on Saturday or Sunday will attract a premium on the ordinary hourly rate. — Во многих отраслях работа в субботу или воскресенье предусматривает выплату надбавки сверх обычной часовой ставки.
Neither federal law nor state law requires local government employers to give employees paid holidays or to pay a premium when employees must work on what would otherwise be a holiday.
Syn:bonus 3)See:expatriate premium, foreign service premium, holiday premium, incentive premium, mobility premium, on-call premium, overtime premium, shift premium, Halsey premium plan, premium pay, premium rate 1) а)5) фин. = option premiumInvestors willing to buy stock at certain prices might consider selling puts to earn premiums, while those willing to sell shares at certain prices might think about selling calls.
When you purchase an option, you pay a premium. — Покупая опцион, вы уплачиваете премию.
See:call option premium, call premium 2), put option premium, put premium, premium deal, premium income а) contingent premium option, deferred premium option2. прил.1) общ. первосортный, высшего качества [сорта\], исключительный, премиальныйpremium product — премиальный товар, товар высшего сорта
premium card — первоклассная [приоритетная, премиальная\] карта [карточка\]*
premium space — привилегированное [премиальное\] место*
premium advertising — премиальная [первосортная, элитная\] реклама*
premium customer — премиальный клиент [покупатель\]*
premium quality — премиальное [высшее\] качество; премиальный [высший\] сорт
premium grade — премиальный [высший\] сорт
See:premium advertising, premium buyer 2), premium card, premium customer, premium grade, premium merchandise 2), premium position, premium product 1), premium quality, premium service 1) б), premium space, quality 2., inferior 2., n32) эк. премиальный, с премией, с надбавкой (о ценах, ставках выше обычного уровня)premium price — цена с надбавкой, цена с премией, премиальная цена
See:
* * *
premium; PM; Prem премия, маржа: 1) премия (надбавка) к цене, курсу: разница между более высокой текущей (рыночной) и номинальной ценами финансового актива (напр., облигации); см. discount; 2) разница между более высоким срочным (форвардным) и наличным валютными курсами, т. е. валюта на срок продается с премией; 3) ажио: более высокая стоимость золотых или бумажных денег по отношению к бумажным деньгам; 4) цена опциона: сумма, уплачиваемая за получение права продать или купить финансовый инструмент; 5) = insurance premium; 6) платеж по рентному контракту; 7) = call premium; 8) льгота, призванная привлечь вкладчиков или заемщиков, а также покупателей товаров и услуг (напр., повышенная процентная ставка, скидки с цен и др.); 9) надбавка к рыночной цене, которую иногда приходится уплачивать при заимствованиях ценных бумаг для их поставки по "короткой" продаже; 10) разница в цене между данной ценной бумагой и сходными бумагами или индексом (напр., говорят: "бумага продается с премией к аналогичным бумагам"); 11) новая ценная бумага, продающаяся с премией; 12) надбавка к рыночной цене ценных бумаг в случае тендерного предложения; см. premium raid;* * *Финансы/Кредит/Валютаотклонение в сторону превышения рыночного курса денежных знаков и ценных бумаг от их нарицательной стоимости-----разница между рыночной ценой и ценой эмиссии акции или ценной бумаги; при начале операции с акциями нового выпуска говорится, что рыночная цена включает премию по отношению к цене эмиссии-----сумма, выплачиваемая держателем полиса для получения страховой суммы в нужный момент-----Банки/Банковские операциипремия, вознаграждение, надбавка
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См. также в других словарях:
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